Professional Level Photoshoots: How It Works

Professional Level Photoshoot Sample
Have you been part of a professional level photoshoot? It’s not about producing pretty pictures but pictures that sell. Find out what it means and how it works.

https://www.youtube.com/watch?v=XbzRenTiJnw&feature=youtu.be

 

A professional level photoshoots means that the produced work of art, the picture(s), is meeting certain quality standards while conveying a message or idea, the shoot concept, that sparks viewer engagement.

Overall, a professional level photoshoot consists of 3 phases:

  1. Pre-production phase
  2. Production phase
  3. Post-production phase

Professional Level Photoshoot Table

Professional Level Photoshoots: How It Works

Professional Level Photoshoot

When you take a look at the Professional Level Photoshoot Production Phases please understand that a lot of preparation is going on prior to the photoshoot (pre-production phase) and costs/expenses are incurred whether the photoshoot is “paid” or “unpaid”.

The overall goal is to have a smooth photoshoot in a great creative atmosphere so pictures of great artistic quality can be produced.

In order to achieve this goal it is paramount that everybody participating in the photoshoot (e.g. photographer, model, hair & makeup, wardrobe, etc.) is doing their job in a professional manner, which also means adhering to the mood boards because the team was “hired” to produce a specific outcome! Otherwise what’s the point of creating mood boards during the shoot concept development stage?

Therefore, shoot participants may not only be liable when they show explicit “unprofessional behavior” (e.g. being sick (contagious), arriving late to photoshoot, last minute hair style change without prior notice, or not being well prepared) but they also need to follow mood boards if they want to get paid and/or, even better, rehired.

Please understand that professionals take their work seriously, and hence only want to work with like-minded individuals in a professional environment. It is expected one can understand & respect that point of view and share the artistic process & attention to detail.

What to Expect

Professional Level Photoshoot

Prior to the photoshoot, the pre-production phase, you will have received information about the photoshoot, including “mood boards” clearly reflecting what kind of pictures are going to be produced.

Models

Please review the mood boards thoroughly, for example, if you are the model:

  • Can you do the poses?
  • Can you convey the mood?
  • Are you ok with nudity or implied nudity?
  • Do you feel comfortable smoking or doing shots where smoke is involved?

Professional Level Photoshoot Sample

Hair, Makeup & Wardrobe

If you are hair & makeup or wardrobe:

  • Can you do all the looks?
  • Do you have all the necessary products & tools available?

Once the mood boards / instructions have been reviewed and there are no concerns, it is expect you will be able to do the work accordingly and you will be hold accountable.

Again, adherence to mood boards is very important in order to achieve the desired outcome / looks / shots – otherwise everybody is wasting their time.

Should you have any concerns it is best to voice them over the phone or via video chat ahead of time – do NOT simply text / whatsapp / messenger or email them since messages can be overlooked.

Don’t worry, things can be discussed and a mutually beneficial solution can be found.

You will also receive the official “call sheet” with all the information of the photoshoot, such as:

  • shoot / prep location
  • photoshoot participants
  • your call time
  • Instructions (e.g. what to bring with you)

This is usually sent out 12 – 48 hours prior to the photoshoot.

Production Phase

Professional Level Photoshoot Example

During the day of the photoshoot you are either working in-studio for 4 – 8 hours or outdoors with a photoshoot team of 5-8 individuals. You are going to have a fun atmosphere with music and food & beverages for all shoot participants.

The photographer and/or the creative director will direct the model for instance with regards to posing and the team members when creating the looks.

You MAY take pictures & videos during the photoshoot to promote yourself BUT NEVER OF THE FINISHED LOOK. You MAY take a closeup picture or video to show your work.

For example, hair style, makeup application or part of the wardrobe but always ask the photographer and creative director first!

If you are allowed to publish anything related to the photoshoot then you should credit/tag the photographer and brands.

IMPORTANT:

You will either be working with sponsors, who provide photoshoot necessities (hair, makeup, wardrobe, jewelry, etc.), or you have to purchase them yourself. Either way, they need to be treated by all photoshoot participants with extreme care. Damaged or lost items may have to be replaced by the individual responsible.

The same applies to the photo studio location and its content.

You may “damage” an item by smearing makeup or hair products on it or burn them with hair styling tools (e.g. hot curling iron).

Therefore, handle all items with extreme care during wardrobe changes & makeup applications & hair styling.

Professional Level Photoshoot Sample

ALSO, DO NOT REMOVE ANY PRICE TAGS. IF YOU DO SO ITEMS MAY NOT BE RETURNED AND YOU WILL BE LIABLE TO PAY THE WARDROBE STYLIST FOR THE NON-RETURNABLE ITEM(S).

Please bring/wear proper PPE as per official local guidelines.

Post-Production Phase

Once the photoshoot is over your work is done, unless you are the photographer of course.

For the photographer on the other hand, the post-production phase just started by reviewing all the pictures. Then making a selection and retouching the selected pictures meeting their quality standards.

Once that process is finished the photographer is going to send over the pictures.

Professional Level Photoshoot Sample

 

Professional Level Photoshoots Credits

Photographer: Phil Halfmann
Creative Director: Sophia Lenore
Lead Hair & Makeup: Sophia Lenore
Lead Wardrobe Stylist: Sophia Lenore
Hair & Makeup: Taina Norell
Hair & Makeup Assistant: Kathy Esquivel
Model: Gaelle Augustin
Jewelry by KONPLOTT
Hair by INDIQUE HAIR
Music “Triumph” by Yung Logos

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